WHY ARE DIRECTORIES IMPORTANT? You need to get links. Directories are a wonderful way to get great links from related sites. You have a much better chance of getting included in a human-edited directory if you write an effective directory listing that accurately describes your site in a way that adds value to the directory. Take the ZEAL test. Zeal is the volunteer arm of Looksmart, the guys who USED to power the search results at MSN. (Don't cry, Craig. It'll all be okay...) Taking and PASSING the ZEAL TEST is the best way to see if you REALLY understand how to write good directory listings. Here's the Zeal tutorial Read the submission guidelines. Use keywords in the name of your site so your anchor text (the words in the links pointing to your site) is keyword loaded. More...

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