The Yahoo Image Server -- When you upload a picture file to Yahoo! Store or when Yahoo! Store automatically creates a graphic like your NAVBAR or a HEADLINE in DISPLAY-TEXT, Y! stores this image on a separate image server from where your store html files are stored. For example, if you change the name of your INFO button to "ORDER INFO," Yahoo! creates a whole new image. You can tell by right-clicking on the image and looking at the PROPERTIES. * NOTE: Yahoo! tends to archive this info for a LONG time. I discovered this about a year ago. I had archived the index.html document for an old home page I created the first month or so I was using the VIAWEB software. Because it called the images up from the image server, I was able to view my old page like it was from a time capsule. It was really strange. The cool thing about this is that you can use simple HTML to call the same code to reuse graphics that have already been downloaded into the viewer's cache. The NAME-IMAGE graphic can be re-used in the FINAL-TEXT for branding if you have tall product pages where the user has to scroll a bit. The user has already "paid" for the image in download time, so there's no extra time for the image to load. The same thing is true for images in your FILES library. Once your shopper's browser loads your American Express ICON, everytime you call that same image, your browser is simply recycling the image. This saves bandwidth and decreases the amount of time someone has to wait for your pages to load, which results in more time for the shopper to look at your site. Hopefully, this will result in more sales. |
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