Section 1: Overview of Yahoo! Store

What is a Yahoo! Store?

Yahoo! Store hosts your online catalog on their servers
Yahoo! Shopping drives traffic to your website.
Yahoo! Store Editor makes it easy to build & maintain good looking pages
Yahoo! Store Manager - User Friendly Business Management & Marketing Tools
Yahoo Store Secure Servers (Security & Credit Cards)
Why is Yahoo! Store for me?

Affiliation with the #1 internet portal is good!
Not expensive for the benefits…
No long term commitment
13,000 Yahoo! Store owners can't be wrong
Yahoo! Store help is available
Chapter 3: Why Yahoo! Store may NOT be for you

Ecommerce is hard.
Software limitations
Chapter 4 : How People Shop on the Internet

Very focused searches
Customers look for reliable retailers
People come across your site sideways
Make it easy to buy

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MAKE MORE WITH YOUR ONLINE STORE. Rob Snell, Yahoo! Store DesignerLearn how I took one Yahoo Store from 150 visitors a day and $15K a year in gross sales to over 4,000 visitors a day (peak) with $5,000,000.00 (5 million+) in sales.
P.S. Trade me your email address for my free email newsletter (sent somewhat irregularly), but jam-packed with all  kinds of free tips and tricks.  Look, I won't spam you. Your privacy is protected. I won't  sell your email address, and you can opt out any time you want. Sign up today! And come see me speak about Yahoo! Store at search marketing and retailer conferences all year! -- Rob
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